Sphere collaborates with clients to transform their organizations by embedding technology and processes into every aspect of their operations, creating lasting competitive advantages. By combining global expertise with local insights, we help individuals and companies achieve their ambitious goals.

Our current client, full-service direct response advertising agency specializing in digital marketing, media buying, and AdTech solutions to drive high-performing campaigns. We are seeking 2 experienced Digital Lead Generation Specialists with a proven track record of running large-scale D2C campaigns and working with well-known companies within the insurance, legal, and financial services industries. The ideal candidate will have experience targeting individual consumers with a proven track record of optimizing ROI and delivering high-quality leads.

Location: Ukraine, India, Pakistan

Responsibilities:

• Develop and execute D2C lead generation campaigns across Google Ads, Meta Ads, LinkedIn, and other PPC platforms.
• Create and optimize paid media campaigns to drive inbound leads directly from consumers.
• Scale campaigns with monthly budgets ranging from $10,000 to $50,000+ while maintaining ROI.
• Implement call tracking (CallRail, Invoca) and click-to-call campaigns to capture inbound phone leads.
• Optimize landing pages and lead capture forms to maximize conversion rates and lower cost per lead (CPL).
• Monitor and analyze KPIs (CPL, ROI, CTR, Conversion Rate) using Google Analytics, GA4, Looker Studio, and CRM platforms (HubSpot, Salesforce).

Requirements:

• 5+ years of experience in D2C lead generation using social media and PPC platforms is a must.
• Proven expertise in Google Ads, Meta Ads, and LinkedIn Ads is a must.
• Proven success managing large-scale campaigns with monthly budgets of $10,000 to $50,000+ is a must
• Experience working with well-known brands in insurance, legal, or financial services is a must
• Hands-on experience with call tracking tools.
• Ability to analyze KPIs (CPL, ROI, CTR, conversion rate) and optimize campaigns to meet performance goals.
• Experience with landing page CRO and A/B testing.